Nikka Whiskey Sign

The Nikka Whiskey Sign, an iconic symbol of Sapporo, is a striking neon advertisement that has become a beloved landmark for both locals and tourists. Situated near the Sapporo Station area, the sign features a vintage-style depiction of the Nikka Whiskey logo, representing the famous Japanese whiskey brand founded by Masataka Taketsuru in 1934.

This neon sign not only showcases the craftsmanship of Japanese whiskey but also highlights the historical significance of the Nikka brand in Hokkaido’s culture and economy. Visitors often gather to take photos with the illuminated sign, especially at night when it glows vibrantly against the cityscape.

Nearby, the Nikka Whiskey Distillery offers tours and tastings, providing deeper insight into the whiskey-making process and the brand’s history. The sign serves as a great starting point for exploring the area, making it a must-see attraction for whiskey enthusiasts and those looking to experience a piece of Sapporo’s rich cultural heritage.